Seduction and mystery, playfulness and utopia, these are the key points for reading the “Cervinago Rosso” label. The graphic project, which lasted five months, was presented at the nternational Packaging Competition 2018, an event that was held in Verona during Vinitaly, obtaining the recognition of “Bronze Label”. The infographics on the back have been designed to indicate the characteristics of the wine in a more captivating and engaging way. The main objective of the icons is to support the custom who is used to reading less and less because is influenced by the prevalent and overabundant communication.
